Announcement

Collapse
No announcement yet.
X
  • Filter
  • Time
  • Show
Clear All
new posts

  • Discrete choice experiment : WTP with effects coding

    Hello,
    I'm afraid this is not strictly a stata question. I have conducted a Discrete choice experiment. In this choice experiment there are three alternatives in each choice set. Alternatives 1 and 2 are characterized by 2 attributes with 3 levels and a payment attribute. Alternative 3 is fixed "opt out". The design is a D-efficient design.
    In order to properly estimate the ASC I have decided to use effects coding. For simplification, I only present information relative to one attribute plus the payment attribute.
    For my first attribute Nature that has three levels (L1, L2 and L3), I have created two variables, nature_l1 and nature_l2 . These variables are coded in the following manner:
    - nature_l1 takes value 1 if the alternative is Nature L1 , value 0 if the alternative Nature L2 and value -1 if the alternative is Nature L3.
    - nature_l2 takes value 0 if the alternative is Nature L1 , value 1 if the alternative Nature L2 and value -1 if the alternative is Nature L3.

    I use a mixlogit model to estimate respondent's choice.=:

    mixlogit choice, group(choiceset) id(id) nrep(500) rand(nature_l1 nature_L2 ASC Payment)

    I want to estimate the WTP in preference space first. I wonder how I should do this?
    For example, if I want to estimate the marginal WTP between Nature L1 and Nature L3. Let's consider that b1 and b2 are the respective mean values of the coefficients of nature_l1 and nature_l2 and b3 the coefficient of the payment attribute in the mixlogit results.
    My impression is that I should calculate this marginal WTP with the following formula: (2b1+b2)/b3.
    Is this the correct approach?
    How could this be estimated in wtp space?

    Thanks
    Best,


  • #2
    Philippe:
    welcome to this forum.
    The guru about this topic is Arne Risa Hole (search the forum for his posts and let's hope that he will chime in), who is also a prolific contributor of user-written Stata commands dedicated to WTP (https://www.sheffield.ac.uk/economics/people/hole/stata).
    Kind regards,
    Carlo
    (Stata 19.0)

    Comment

    Working...
    X